The principal problem that remote product teams face is effective communications and systems in order to work well and deliver top value to customers which grows sales.

It is not uncommon for a remote Product Manager (PM) to join a team, not be trusted, and have to look for another opportunity. I recently came to know of such a case.

Experience has taught me that the solution for effective communications and winning trust from a cross-functional team in order to deliver top value to customers and grow sales is the following:

  1. Be likable, transparent and ask questions to learn how…

I often hear of inexperienced Software Product Managers (PMs) failing because they do not have the values, skills, and experience to execute properly.

Below is a clear outline of the PM role and the values, skills, and experience that are required to be successful:

The Role of a Software Product Manager -

PMs empower a product team of designers and engineers to solve customer and business problems. The products that are built need to be valuable, viable, usable, and feasible.

PMs are responsible for ensuring that the solution is valuable (customers choose to buy or use it) and viable (solution…

The principal reason that products fail is poor market timing. If the timing is right, then the top reason for failure is improper problem validation or the total addressable market is too small.

According to The Nielsen Company, 80% of products fail.

My role as a Senior Software Product Manager is to empower my product team to solve customer and business problems.

A tool like Lean Canvas is ideal for validating assumptions and avoiding product failures.

With regards to continuous discovery and in the context of the Lean Canvas, I ask myself the following questions:

  1. Who are the users? What…
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How to Establish “One System” for Delighting Customers & Growing Sales

One of the major challenges for companies is not having a single system in place for ensuring high customer satisfaction.

The primary reason this happens is that groups within the company (executives or Founders, product marketing, customer experience, legal, finances, etc.) see themselves separate from the product development team and do not understand that everyone is responsible for customer satisfaction.

I have been part of startups and companies where finance and marketing did not have an understanding of the customer, what they perceived as value, and how to deliver…

According to Drift’s David Cancel, remote workers who are also entrepreneurs face the challenge of managing the emotional rollercoaster of being on their own.

According to Buffer’s State of Remote Work 2018, the top two challenges remote workers face are loneliness and collaboration / communicating.

Below is an outline of how I solved these remote work challenges:

1) Emotional Rollercoaster: Remote work and entrepreneurship can be fun and not emotionally draining if managed properly. It all comes down to self-understanding and dealing with one’s reality effectively.

About 15 years ago, I conducted a self-assessment through StrengthsFinder2.0 to learn about my…

In my previous article, How to Grow your B2B SaaS Around the Globe: Systems & Tools, I outlined eight (8) key systems that are critical to profitable, global growth. These eight systems are part of the foundations of The Barberis Method™.

Below is an outline of what I have learned as a remote International B2B SaaS Specialist that may be valuable to you as you grow:

  • Top professionals with unique skill-sets and experience live not only in Silicon Valley, NYC, Boston, Israel, or Stockholm — but sometimes in beautiful, remote communities around the globe. For instance, I am presently living…

In my previous article, How to Solve B2B SaaS International Challenges, I outlined the three areas that B2B SaaS founders need to pay close attention to in order to grow their businesses profitably around the globe. These are people, culture, and systems.

The right people and culture are the foundations for your successful growth as they will provide you with the needed values, behaviors, experience and intellectual horsepower to solve ongoing problems. The right systems and tools will enable you to grow profitably without wasting time and money.

Below are the principal systems that I have implemented with B2B SaaS…

Steve Jobs made the following statement in 2007: “All we are is our ideas, or people. That’s what keeps us going to work in the morning, to hang around these great bright people. I’ve always thought that recruiting is the heart and soul of what we do”.

As someone that came from the Apple B2B ecosystem, I could not agree more. The most important questions that I ask myself daily is: Am I involved in meaning work daily that is in alignment with my values and principles? Do I get to spend time with individuals that I like?

Below are…

Juan Barberis

Sr. Product Manager | Converting IoT products into fast-to-market global competitors

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